Let's Make Some Magic.

BlitzTV - Branding & Experience

Solution presentation by Lean Mean Creative Machine — April 2020

The following Solution Presentation outlines the project, the deliverables, terms and conditions, as well as all fees and payment structures.


VIsual identity System

Logo mark — Word mark — Color palate — Font family — Brand pattern/graphical treatment — Brand guidelines

The anatomy of a project

What it looks like to partner with us...

We’ve done this for long enough to know that process is everything. With a great process, we can be efficient, effective, and almost guarantee a successful project outcome. We have honed and refined a very specific process over the years that has led to hundreds of successful projects, here’s a brief overview of how it works. 

Step 1

Business Discovery

Before we do anything else, we need to understand the intricacies of your business. How does it work? What are its core offerings? Who are the target audiences? What are the businesses short term and long term goals? How are you positioned against competitors in your market?
Step 1
Step 2

Brand Exercises

Once we understand the business, it’s time to start thinking about the brand. We’ll run through a series of “branding exercises” that we’ve designed to coax out a sense of what you want your brand to convey. This is the fun part!
Step 2
Step 2

Mood Boards

Based on the data gathered in the first two stages, we will present a series of mood boards (examples we’ve gathered from around the web) that we believe best reflect your preferences while aligning with stated business objectives and audience.
Step 2
Step 4


Now that we’ve determined your likes/dislike from our mood board samples, we will take all of the information from the first 3 stages and begin our design prototyping. This may include everything from your custom logo to typeface selection, color palette, patterns, icons and more.
Step 4
Step 5


Once we come to an agreed upon design, we will package up and finalize all design assets so that you can have your full new brand in one, easily accessible place.
Step 5
Step 6

Brand Bible

Lastly, we’ll put it all together in your brand bible. This is one document that includes everything there is to know about your new visual identity system. Take this document and share it with your employees and everyone who works with your brand to ensure that the brand remains consistent and authoritative over time.
Step 6
Step 8

Collateral Suite

Finally, we’ll take your new visual identity system and roll it out through all of your marketing collateral. Business cards, marketing brochures, website designs, social media graphics, email newsletters etc.
Step 8


Business cards
Digital letterhead
Email signature
Newsletter template


Cover photos
Profile pictures
Page optimizations for SEO
Facebook, Twitter, Youtube, Instagram

Project investment

Cost Estimate
Brand Identity System
4 – 6 weeks
$11,500 – 15,500
— R&D
— Brand Exercise
— Mood boards
— Brand design
— Finalization
— Brand guidelines
— Project Management
Collateral Suite
2 – 3 weeks*
$3,500 – $5,500
— Business cards
— Digital letterhead
— Email signature
— Newsletter template
Social Media Suite
1-2 weeks
$2,500 – 3,250
— Cover photos
— Profile pictures
— Page optimizations for SEO
— Facebook, Twitter, Youtube, Instagram
6 – 8 weeks
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Ceo & founder
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Dev & tech ops


Sr Designer
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Frontend Dev


Sr Designer
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Project Manager

is everything

our 3 tiered Project Management system 

tier 1: Project overview board

Track your project with a birds eye view using your custom Project Board. See a checklist-style breakdown, step by step, from project kickoff to launch.

Tier 2: Weekly Check-Ins

At our weekly check-in we do three things: A) An overview of what we accomplished this week. B) A breakdown of what will be done next week. C) How we're tracking on our overall progress and project timeline.

tier 3: Day-to-day

Finally, you will be given access to a custom Slack channel where you will have direct access to your team for any day to day communications.

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Lean Mean Creative Machine